01

When running cost is the buying argument

In markets with high electricity tariffs, or where a household watches its monthly bill closely, the purchase conversation shifts from the price of the unit to the cost of running it. A buyer in that situation will compare efficiency information, ask how the compressor behaves overnight and want to know what the label in their own country means. The TFD series is positioned for exactly that conversation: it is the energy-efficiency focused platform in the Shinco range, and it is aimed at retailers and distributors whose customers compare running cost rather than only the shelf price. That does not remove the need to confirm the figures, because the efficiency information printed for a given market is tied to the model code and to the certification route. The efficiency information for your order is confirmed with the quotation.

02

Accurate temperature control and comfort

Energy saving in a split system is not only about the compressor; it is also about how tightly the unit holds the set temperature. A system that overshoots and then switches off leaves the user either cold or reaching for the remote, and it wastes energy in the process. The TFD series is built around accurate temperature control, so the unit works to maintain the chosen point instead of cycling across a wide band, which is the behaviour that produces both steadier comfort and a more credible efficiency claim. For an end user in a hot climate, that difference is felt overnight, and it is one of the few efficiency arguments that a showroom can demonstrate without a laboratory test.

03

Filters and app control as retail features

The options attached to the TFD series are the kind that appear on the carton and in the shop, which is why distributors ask about them early. An optional PM2.5 sterilising filter lets a retailer speak about indoor air quality, and optional app control lets the sales team demonstrate remote operation from a phone, which remains a strong closing feature in many markets. Both items are optional, so they follow the model code, the production schedule and the order rather than the series name. Which options are available on the capacity step you intend to sell is confirmed with the quotation.

  • Optional PM2.5 sterilising filter
  • Optional app control
  • Accurate temperature control
  • Energy-efficiency positioning
04

Positioning the TFD series in an assortment

An efficiency-led platform works best when it is not the only option on the container. A distributor usually carries the TFD series as the higher tier for customers who read labels and compare bills, and keeps a cost-performance platform underneath it for price-led demand. That structure lets the sales team move a customer up when the conversation turns to running cost, without leaving the price-led segment unserved. Power supply is configured per destination market, so the same platform can be built for 220 to 240 V at 50 Hz or for 220 V at 60 Hz, and the climate class supplied for the model is confirmed with the quotation rather than assumed from the series name. Our market pages describe which arguments land best in each destination.

  • Higher tier for efficiency-aware customers
  • Paired with a cost-performance platform below it
  • Voltage set per destination market
05

What to confirm before you order

Efficiency claims are the part of a catalogue that buyers check most closely, so the confirmation step is where the TFD series has to be documented properly. Capacity step, compressor type, refrigerant and the efficiency information printed for your market are confirmed with the quotation, and the certification route follows the destination as well. App control and the PM2.5 sterilising filter are optional and are confirmed with the quotation for the model code you intend to sell, together with branding as Shinco or as an OEM private label. MOQ, lead time and container loading are confirmed with the quotation too, since they depend on the mix. Our Shinco model list shows where the TFD series sits in the range before you build that request.